WooCommerce is a free Open Source e-commerce platform that is constructed as an add-on to WordPress. It transforms any WordPress website into a full-fledged e-commerce solution. WooCommerce is extremely configurable and extensible, with much of its power coming from the addition of plugins that extend its core functions.
WooCommerce provides the perfect solution for those projects that need to be flexible and offer both an innovative and powerful solution, which allows you to run your online shop that works for your business and your business alone.
WooCommerce has empowered more than 15.2 million websites. It is absolutely important to understand that more than 40% of the online stores are driven by this fantastic plugin for WordPress. WooCommerce has become the most acknowledged and rewarding e-commerce development platform coupled with huge success especially for small to medium sized businesses offering maximum efficiency and seamless experience while still being user friendly.
WooCommerce is most preferred as it is open source and free. As most start-ups go tight on their budget and this makes WooCommerce a favourite for them to use.
E-commerce can be a complicated business, as products constantly need to be categorized according to their prices (notably discounts) along with making online sales lot easier.
WooCommerce now powers 40% of all e-commerce websites. It is the leading e-commerce provider for WordPress and incorporates extremely reliable well-written code.
WooCommerce offers a wide variety of themes to choose from, making it easy to customize your online store to make it look unique at pocket-friendly rates.
It may be free of charge, however it also comes loaded with an array of key features. These include: order tracking, monitoring delivery, inventory management, taxes, etc.
WooCommerce has the ability to scale with its website being able to scale up to 2000 “add-to-cart” events per minute, thus making it qualify as a high performing site.